Marketing
- In an effort to acquire new marketing leads, a prominent packaging and shipping manufacturer obtained BDD’s services. In addition to conducting extensive research into the salability of their products in various regions of the country, BDD contacted several key prospects in each region to better understand their need for the products being offered by our client.
- A new and innovative on-line high school requested that BDD assist them in launching their one of a kind virtual school in its maiden year. The organization was designed in a format unique to current on-line school offerings and provided students an extraordinary alternative to the traditional high school education. BDD helped the school, which was created by and governed by a consortium of nine high schools, create a brand identity, including tagline, logo and marketing plan in order to aid them in reaching their goals for the first few years of the charter.
- One of our clients was interesting in measuring the effectiveness of their advertising, marketing and public relations efforts. Business Development Directives conducted a pre- image study to first provide them with a benchmark. After a year long campaign, our firm will conduct the post-image study to see how effective their efforts were.
- Wisconsin’s well known and leading mortgage loan company had a cutting edge idea for growing nationwide. Business Development Directives was retained to conduct research, assist with marketing strategies and help influence investor relationships.
- When one of the country's wealthiest individuals wanted to pretend that he was busy with investment and acquisition deals in an effort to provide significant amounts of money to his children, he utilized the services of Business Development Directives.